Industrial & Tech B2B PR
Amplifying Awareness - Building Credibility - Fueling Growth
Get the Media Recognition You Deserve
At Rankin PR, we help B2B brands build public relations strategies that strengthen credibility, boost product demand, and position them as industry leaders.
We engineer growth by creating original, insightful, and educational stories — and placing them where it counts: in the publications decision-makers already trust.
Our clients don’t just gain visibility.
They gain authority.
And that changes everything.
We are the Leading B2B PR Agency for the Industries:
Rankin PR Puts You in Front of the Right Audience
We don’t just get you press—we make sure your company is featured in the right industry publications, where your perspective customers, partners, and investors are already looking for solutions.
Here’s how it works:
✔ Strategic Content Placement – We secure earned media coverage in top trade publications that your audience trusts, giving you instant credibility and visibility.
✔ Industry-Leading Storytelling – Our writing stands out. It captures attention, keeps readers engaged, and most importantly, positions your company as the authority in your industry.
✔ Content Ownership – Unlike traditional PR firms, you retain ownership of the copy. Repurpose it across your marketing ecosystem—website, sales materials, email campaigns, social media, and more.
✔ Proven ROI – Our clients have seen PR deliver a 300% ROI in sales, boost investor interest, and generate high-quality leads who already understand your value before the first conversation.
Stop going unnoticed. We give you media coverage that makes an impact—the kind that builds trust, drives business growth, and positions you as the go-to expert in your field.
What Our Clients are Saying
COO
Director of Marketing
President
Founder and CEO
The 6-D Process for Success
Discover:
your differentiators, value proposition, and how you separate yourself from competitors.
Define:
the needs of the marketplace and how you can positioning yourself to solve them.
Design:
the best strategy to increase brand awareness, lead generation and sales.
Develop:
compelling, high-level content that engages your target audience.
Deploy:
your content through as many digital and print channels as possible.
Deliver:
qualified leads that are already pre-sold on your offering.
Who's Benefiting from our Digital PR Agency
Why Partner with Rankin PR
- Guaranteed media placements
- Amplify awareness, build credibility, and Fuel Growth.
- Grow your marketing ecosystem with the content from the article and leverage it across all digital channels
- Maximize media placements and generate consistent news coverage
- Almost zero time and effort required from you and your team
Start Telling Better Stories
We take your success stories and write feature articles that describe how you are solving industry problems.
These stories feature your customers doing the talking for you. Therefore, these are not articles about how great you think you are, but instead how great your customers feel you are.
Did you know PR stories are 3x more visible and 6x more impactful than a similar size ad?
So, for less than the average one-page advertisement in a single trade publication, we can deliver multi-page articles in several of the most prominent publications in your target markets each month.
This gives you the biggest bang for your marketing buck.
Remember, you may have the best product in the world, but if your potential customers don’t know you exist or that you are able to solve their problems, you are doomed to fail.
Why Visibility Without Credibility Falls Short
Being seen is easy. Being believed is hard.
In complex industries — manufacturing, technology, engineering, energy — buyers don’t make decisions based on ads or slogans. They make decisions based on trust.
Strategic earned media builds that trust by validating your expertise through respected third parties. It’s the difference between being another option and becoming the obvious choice.
Break Through Today's Fast-Paced,
Low Attention Span, Oversaturated Marketplace
People are tired of being promised a solution only to get the same old hype, clichés, and empty superlative (marketing speak). Your potential customers want answers to their problems, and they want them now.
Today, you have to deliver those answers through insightful, educational, and even disruptive content.
As a leading B2B PR agency, we are focused on helping industrial and B2B technology clients generate the publicity, media recognition, and digital presence needed to attract more customers in today’s fast-paced, low attention span, oversaturated marketplace.
Being a pioneer in B2B PR, we are a trusted partner of many of the world’s most influential brands, helping them win new business and make a difference in the world. Our powerful B2B PR strategies and solutions will help you become leaders in your field.
Learn how earned media fits into your growth strategy.