Public Relations Tips

12 Ways Feature Articles Provide Residual Value

12 Ways Feature Articles Provide Residual Value

12 Ways Feature Articles Provide Residual Value When it comes to getting the biggest bang for your marketing buck, there are very few strategies that deliver better than generating feature articles in trade publications. While these articles are consumed by hundreds of thousands of potential customers upon first run, one of the greatest advantages B2B …

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B2B PR Trends; Feature Articles Keep You Top-of-Mind

B2B Content PR Trending in 2020 Who needs PR? Every business, big and small, can benefit from PR. The ability to generate positive news about your products and services is only going to help build brand awareness and credibility. However, today, good PR agencies are going beyond just protecting, enhancing and building a company’s reputations …

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